Walmart has teamed with Tribeca Film Festival to create the Walmart Drive-in to be featured at 160 of the retailer’s Supercenter parking lots across the country.
The Walmart Drive-in initiative will turn Walmart parking lots into outdoor movie theaters from Aug. 14 through Oct. 21. There are expected to be 320 film screenings.
“We recognize the challenges our customers and their families have faced over the last few months, and we wanted to create an experience where they could come together safely to create new memories,” said Janey Whiteside, Walmart’s chief customer officer in a statement. “The Walmart Drive-in is one small way we’re supporting the communities we serve.”
In a contact-free environment, customers will watch selections curated by the Tribeca Film Festival. Movies to screen are expected to include: “Friday Night Lights,” “The Karate Kid,” “Space Jam,” “Black Panther,” “Pokémon Detective Pikachu,” “The Lego Batman Movie,” “Spider-Man: Into The Spider-Verse,” “Spy Kids,” “Teen Titans GO! To The Movies,” “Wonder Woman,” “E.T. the Extra-Terrestrial,” “Ghostbusters,” “Men in Black: International,” “Back to The Future,” “Beetlejuice,” “The Goonies” and “The Wizard of Oz,” among others.
Before the feature, a short film will be screened.
Drew Barrymore will virtually host all events, welcoming guests to the screenings, and will also make a surprise in-person appearance at one location. Others scheduled to make virtual or in-person appearances at select showings include Peter Berg, Jennifer Garner, LeBron James and Chrissy Metz.
Families can purchase theater concessions to bring along with them via Walmart’s pickup or delivery services.
Families can go online to find out dates, store locations and movies to be screened, and then reserve their space. Once confirmed, customers will receive an email with a QR code, which will grant their vehicle entry on the day of the event.